Helping small-business beauty entrepreneurs grow their businesses through web design & development: a collection of custom designs & templates.
- UI/UX designer
- Beauty & wellness professionals
- More online bookings for independent businesses
- 2019 → 2021

Initial research
“I just don’t know where to start.”
I researched what stops beauty professionals from creating a website for their business. The key takeaways:
- They “just didn’t know where to start”, & getting started felt overwhelming.
- Some knew a website would look more professional, but Instagram was already bringing in enough clients.
- Most felt they were not tech-savvy enough.
My process
- Conceptualization & research
- Customer journey
- Branding
- Building the templates
- Marketing
- Launch
Website templates







